













“MJ asked some thought-provoking questions about my social media strategy. He then invested the time to interview me and extract the most important messages from his perspective, edited them, and sent me a final product. His work helped me elevate my thinking and gave me an appreciation for the level of investment it requires. I valued his consultation.”

“MJ and the team were so helpful and encouraging when it came to formatting my brand! I had a lot of questions, but they were answered reassuringly and thoroughly during the process. Extremely knowledgeable when it comes to software, editing, marketing, you name it! I will for sure be collaborating with MJ and his team for an ongoing relationship.”

"This team is golden. Not only did they exceed my expectations for organic marketing, but they also clearly laid out and executed the strategy to achieve our internal goals. At first, I was skeptical about organic content, but they have turned our marketing into omnichannel campaigns that support one another. Great work!"

Super high level, you should start seeing positive indicators that the content is working within the first quarter. That said, it depends on a few key factors such as target ICP, demographic, scope of product/service, etc.
Here's how we think about performance:
Q1: Initial Traction, Positive Leading Indicators, Satisfaction with Content Motion, and your team getting comfortable with our systems.
Q2: Compounding Traffic, Subscribers, Multiple Take-Off Videos, and subtle pipeline growth.
Q3: Content Traction becomes clean, Audience starts to become an asset, and pipeline starts heating up.
Your media team is a pod of specialists — a spokesperson, a content manager, a long-form editor, short-form editor.
• Spokesperson —The voice of your brand. This is the on-camera creator for your content.
• Content Manager — The architect of your media engine. They align your content strategy with your business goals, manage the calendar, and your pipeline. They are your main point of contact.
• Long-Form Editor — The storyteller. They shape raw footage into premium long-form videos that resonate with your ICP.
• Short-form Editor — The amplifier. They transform long-form into scroll-stopping short-form content built for reach and engagement.
Together, they make one helluva team. Best in class, full stop.